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We are SEM and SEO experts in Sydney. We specialise in Search Engine Optimisation and Website Marketing Strategies services for government agency, corporate, ASX company, and small business websites in Sydney.
We are a Website Marketing Company in Sydney servicing our clients and building and promoting websites large and small in the areas of Sydney, Parramatta, Baulkham Hills, Norwest, Blacktown and Castle Hill. We can manage all your Online marketing requirements but one of the main online marketing strategies is Google and mainly Google AdWords, which is called search engine marketing.
Our company "The Website Marketing Group" creates & manages all pay per click advertising campaigns across the Google Adwords and Yahoo! search Marketing networks. Search engine marketing (SEM ) refers to the overall process of marketing a website on search engines such as Google (both paid and unpaid) this includes submitting the right advert, optimizing your online advert through style and placement, and ensuring it ranks well by paying for priority positions.
We bid on your important keywords and secure you top positions in search engines is without a doubt the easiest and fastest way to drive customers to your website.
The Website Marketing Group specialize in giving the upper hand by managing your campaign with expert knowledge needed when buying and managing PPC campaigns so you dont waste your money. Its easy for the invoice to burn $1000 very quickly.
Our Online Marketing Services in Sydney
We offer the following Online Marketing services to clients in order to increase business and revenue:
The word "Google" has almost entirely replaced the term "search engine." It goes without saying, then, that a formidable presence on Google is necessary for a successful internet marketing strategy.
Our services at The Website Marketing group dont end at just building your website. It's all about driving traffic to your website on an ongoing basis as prospective purchasers will be searching for your product or service online and thats what we do "Search Engine Marketing" in Sydney.
Search engine Marketing is a continual process and not a one off task. For that reason ,it must be part of your ongoing marketing budget and now the average marketing manager is spending 20% plus towards Online advertisng per year.
Important Keys to Achieve Top Google Ratings
Below are the three most important keys to achieving top Google ratings.
1. Make Sure Your Copy and Content are Rich with Keywords.
Think long and hard about the keywords that people will use when searching foryour product or service. Then make sure that the copy and content of your website are full of those keywords. The more keywords you have in your copy,the more likely it will be that your website will have a high Google ranking.
Let's say that many people searching for your product are likely to use the keyword "Website marketing company in sydney". When you're creating your website, make a separate page dedicated to this keyword. Ideally, you'll use the keyword in a headline, the first sentence, and wherever else it fits in logically. You should try to use only one or two keywords per page, and ensure that your copy is focused on the keyword.
Including keyword pages will improve your page's ranking. Make sure your copy is rich and in-depth. The pages with the most relevant copy will be ranked highest.
2. Make Sure Search Engines Can Read Every Page on Your Site.
Many marketers are surprised to learn that search engines can't navigate muchof their content. It only makes sense that you won't get high rankings if the search engines can't read your site.
Search engines can only read words. If your site is dynamic, or if it includes Flash or Java, it's likely that the search engine can't read your site. It often happens that search engines can't navigate your site correctly, even if they can read the content. If your site doesn't include links or a site map to tell the search engine where to go next, it will just bounce around.
To see what Google indexes on your website, go to Google and type site:www.yourdomain.com. The results will show you the titles and descriptions of pages that Google can find on your site. If there are no titles or descriptions, then it's likely that your target audience won't be able to find you.
3. Links, Links, and More Links.
Search engines use links to determine your site's reputation and popularity.The search engines give higher rankings to pages that have links from relevant and important sites.
Link building has become a sophisticated process in the last few years. In essence, link building occurs when you find websites related to yours and have them link to your site. People naturally link to sites that have high-quality and relevant content, but you have to get other people to notice you in order to get those links. So try to get links from press releases, articles, directories, and social media sites.
If you have a well-established site with history, make sure that you don't increase the total number of links to your site by more than 10-15% each month.This may cause the search engines to believe that you're artificially inflating your link popularity. If you have a newer site, however, you can build links at a faster rate since you don't have an established history. Linking ensures thatyour position is stabilized in the search engines and that you get traffic from sites that link directly to you. But don't sit back and relax once you've established good links and a high search engine ranking. Link generation is an ongoing process.
You can also use the services of an SEO expert or internet marketing professional like us who specializes in search engine promotion. Using such a professional, or using the three strategies mentioned above, will ensure that you get the highest Google rankings and enjoy great success!
We make websites better, sticking as closely as possible to search engine guidelines. No tricks! Just 10 years experience making and promoting websites. This is all that’s needed to get better placement in Google, Yahoo and MSN. This is considered ‘ethical’ good seo.
Our Search Engine Marketing (SEM) Services Costs
To give you an idea of costing on a media budget here are our fees
PPC campaign management is usually charged by a percentage of the total media spend.
| Media Budget Per Month | Percentage | Full Fee |
| $5,000 | 25% | $1,250 |
| $10,000 | 24% | $2,400 |
| $15,000 | 23% | $3,450 |
| $20,000 | 22% | $4,400 |
| $25,000 | 21% | $5,250 |
| $30,000 | 20% | $6,000 |
| $50,000 | 19% | $9,500 |
| $100,000 | 18% | $18,000 |
| $150,000 | 17% | $25,500 |
| $200,000 | 16% | $32,000 |
| >$200,000 | 15% | $30,000 |
Contact Us today on 1300 911 772 to discuss your website build or promotion.
Search Engine Marketing Services (SEM) include:
| Keyword research using wordtracker, Overture and google adwords | research relevant Industry keywords |
| Link baiting using various techniques applicable to the site | |
| Complimentary Google adwords management Campaign | |
| Website submission to Major blogs for links | |
| Number of keywords targeted: | Based of client requirements ( Per keyword price listed in the bottom of this menu ) |
| SEO Consulting via phone and meetings | |
| Guaranteed Placements | There are no guarantees with engines-read above |
| Link Popularity Building | |
| Monthly Ranking Reports | |
| Extensive Competitive Analysis for better search engine ranking performance | |
| Technical Support | |
| Phone support and online support | |
| Spell Checking | |
| SEO Copywriting if required | |
| Image Optimization | |
| Creation of Meta information (title, description, keywords) | |
| Hand Submission to Dmoz directory | |
| Dmoz title and description optimization and submission | |
| Website Usability Analysis by Usability and copyediting expert | |
| Creation of robots text file | |
| Resubmission of sites to certain search engines if necessary | |
| Submission to important paid inclusion directories | |
| MOD_Rewrite / URL rewrite for Dynamic sites for better search engine crawling | |
| Buying text link advertisements from relevant sites to increase the link popularity of the site* | |
| Signed up contract for yearly placements | |
| Website Load time checking with customized tools | |
| Search engine submission by hand to all the major search engines | |
| Site map for better crawling of your site | |
| Search Engine Algorithm Updates | |
| Guaranteed Website Inclusion into Google Search Engine | |
| 100% Guaranteed Uptime during site Modifications | |
| Multiple CD Burned backups of Optimized pages and site | |
| Yahoo Directory Inclusion* | |
| Website Analysis | |
| HTML Validation Checking | |
| Browser Compatibility checking | |
| Social Bookmarking Services | |
| Link Baiting | |
| Links from good education and Government sites | |
| Magazine and Newspaper text links | |
| For 100 to 1500 keywords decided for site SEO Ranking Setup Fee Pricing | As a guide $2,500 to $9000 |
| Monthly Maintainence Charges ( Optional Depends on the Agreement ) | Monthly $250 to $3000 |
| An average site (less than 10 pages) will take 4 hour maintenance per month.
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Click here now to receive a free report that shows how your website ranks against your competition!
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