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What's New
The website Marketing Group
Our MD Michael receiving the Sydney Business Award.
A visit to the Google Sydney Office with a major client
A visit to the Google Sydney Office with a major client.
Testimonials

We needed an online invitation for an important industry event with the "wow" factor. Michael and his team exceeded expectations on every level. I highly recommend their work to any business who needs a presence on the web on an online solution.

Sabrina
A gift worth giving

Michael is a dynamic and personable businessman who is generous with his knowledge. He is very willing to have a go and always thinks outside the square.His business always provides a prompt and professional service.

Brendan Read
Photography Australian Photographer of the Year 2000

Michael is an excellent digital pioneer, being one of the original founders of the Australian internet industry. He has a strong work ethic and is able to inspire his team through commitment to excellence. It was pleasure to work alongside a great leader.

Billy Aldea Martinez
Metrix Digital New York

The Website marketing Group this is a job well done and I hope you guys are extremely proud of yourselves. I have worked with Michael and his team for several years they are experienced and have great customer service there are not many MDs that will let you call their mobile on a Saturday!.
Once again, great job and bring it on.

BGlen Andrews
Double Click

I have dealt with many web design agencies in Sydney over the years, none have been able to fully understand my vision and concepts as quickly and professional as the team at The Website Marketing Group It is always pleasure to work with you and your team. Thank you very much for making my job an enjoyable one.

Paul Milletta
Car Sales Online

It's been a tricky project and we couldn't have done it without the cooperation of everyone involved and the technical expertise of Costas and the team.

Mark Davis
Sunrice

The results have been overwhelming, and I am glad I spent the extra money to get something that stands out in the crowd and expresses the quality I am after for my business. I would definitely recommend your company to anyone else who is after quality.

Ivan Goram
Video Ezzy Club

 

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Web 2.0 : A Strategy Guide

Our Services at a glance

IT solution provider
our expertise crosses many verticals


Website Consulting Services
* Portal Development and maintenance
* Web development
* E- commerce
* Shopping cart integrations
* Data base driven websites
* Content Management Systems (CMS)
* E-media solutions

Internet Consulting Services
* Technology Consultancy
* Quality Audit
* Database and Server Solutions
* Server security
* Business Work flow Management
* Open source Implementations

The Verticals we work in
* Automotive-Websites
* Business To Business-Websites
* Consumer Goods-Websites
* Education-Websites
* Entertainment-Websites
* Financial Services-Websites
* Food & Beverage-Websites
* Hardware & Electronics-Websites
* Health & Fitness -Websites
* Politics / Public Issues-Websites
* Real Estate-Websites
* Retail Stores & Services-Websites
* Software services-Websites
* Telecommunications-Websites
* Travel-Websites
* Web Media-Websites
* Other-Websites for

Search Engine Marketing Services Sydney

We are SEM and SEO experts in Sydney.  We specialise in Search Engine Optimisation and Website Marketing Strategies services for government agency, corporate, ASX company, and small business websites in Sydney. 

 

We are a Website Marketing Company in Sydney servicing our clients and building and promoting websites large and small in the areas of Sydney, Parramatta, Baulkham Hills, Norwest, Blacktown and Castle Hill. We can manage all your Online marketing requirements but one of the main online marketing strategies is Google and mainly Google AdWords, which is called search engine marketing. 

 

Our company "The Website Marketing Group" creates & manages all pay per click advertising campaigns across the Google Adwords and Yahoo! search Marketing networks. Search engine marketing (SEM ) refers to the overall process of marketing a website on search engines such as Google (both paid and unpaid) this includes submitting the right advert, optimizing your online advert through style and placement, and ensuring it ranks well by paying for priority positions.

We bid on your important keywords and secure you top positions in  search engines is without a doubt the easiest and fastest way to drive customers to your website.


The Website Marketing Group specialize in giving the upper hand by managing your campaign with expert knowledge needed when buying and managing PPC campaigns so you dont waste your money. Its easy for the invoice to burn $1000 very quickly.

 

 

Our Online Marketing Services in Sydney 

 

We offer the following Online Marketing services to clients in order to increase business and revenue:

 

  • Text Advertisements such as Google AdWords 
  • Banner Advertisements to place on networks and other sites 
  • Flash Banner Advertisements 
  • Video Advertisements like you see on You Tube 
  • Search Engine Optimisation services SEM SEO 

 

The word "Google" has almost entirely replaced the term "search engine." It goes without saying, then, that a formidable presence on Google is necessary for a successful internet marketing strategy.

 

Our services at The Website Marketing group dont end at just building your website. It's all about driving traffic to your website on an ongoing basis as prospective purchasers will be searching for your product or service online and thats what we do "Search Engine Marketing"  in Sydney.

 

Search engine Marketing is a continual process and not a one off task. For that reason ,it must be part of your ongoing marketing budget and now the average marketing manager is spending 20% plus towards Online advertisng per year.

 

website marketing plan process 

 

Important Keys to Achieve Top Google Ratings 

 

Below are the three most important keys to achieving top Google ratings. 
  

 

1. Make Sure Your Copy and Content are Rich with Keywords. 

Think long and hard about the keywords that people will use when searching foryour product or service. Then make sure that the copy and content of your website are full of those keywords. The more keywords you have in your copy,the more likely it will be that your website will have a high Google ranking.

Let's say that many people searching for your product are likely to use the keyword "Website marketing company in sydney".  When you're creating your website, make a separate page dedicated to this keyword. Ideally, you'll use the keyword in a headline, the first sentence, and wherever else it fits in logically. You should try to use only one or two keywords per page, and ensure that your copy is focused on the keyword.

Including keyword pages will improve your page's ranking. Make sure your copy is rich and in-depth. The pages with the most relevant copy will be ranked highest.

 

2. Make Sure Search Engines Can Read Every Page on Your Site. 

Many marketers are surprised to learn that search engines can't navigate muchof their content. It only makes sense that you won't get high rankings if the search engines can't read your site.

Search engines can only read words. If your site is dynamic, or if it includes Flash or Java, it's likely that the search engine can't read your site. It often happens that search engines can't navigate your site correctly, even if they can read the content. If your site doesn't include links or a site map to tell the search engine where to go next, it will just bounce around.

To see what Google indexes on your website, go to Google and type site:www.yourdomain.com. The results will show you the titles and descriptions of pages that Google can find on your site. If there are no titles or descriptions, then it's likely that your target audience won't be able to find you.

 

3. Links, Links, and More Links. 

Search engines use links to determine your site's reputation and popularity.The search engines give higher rankings to pages that have links from relevant and important sites.

Link building has become a sophisticated process in the last few years. In essence, link building occurs when you find websites related to yours and have them link to your site. People naturally link to sites that have high-quality and relevant content, but you have to get other people to notice you in order to get those links. So try to get links from press releases, articles, directories, and social media sites.

If you have a well-established site with history, make sure that you don't increase the total number of links to your site by more than 10-15% each month.This may cause the search engines to believe that you're artificially inflating your link popularity. If you have a newer site, however, you can build links at a faster rate since you don't have an established history. Linking ensures thatyour position is stabilized in the search engines and that you get traffic from sites that link directly to you. But don't sit back and relax once you've established good links and a high search engine ranking. Link generation is an ongoing process.

You can also use the services of an SEO expert or internet marketing professional like us who specializes in search engine promotion. Using such a professional, or using the three strategies mentioned above, will ensure that you get the highest Google rankings and enjoy great success!

 

We make websites better, sticking as closely as possible to search engine guidelines. No tricks! Just 10 years experience making and promoting websites. This is all that’s needed to get better placement in Google, Yahoo and MSN. This is considered ‘ethical’ good seo.

 

  

 

Our Search Engine Marketing (SEM) Services Costs 

 

To give you an idea of costing on a media budget here are our fees

 

PPC campaign management is usually charged by a percentage of the total media spend.

 

  

 Media Budget

Per Month 

Percentage Full Fee
$5,000 25% $1,250
$10,000 24% $2,400
$15,000 23% $3,450
$20,000 22% $4,400
$25,000 21% $5,250
$30,000 20% $6,000
$50,000 19% $9,500
$100,000 18% $18,000
$150,000 17% $25,500
$200,000 16% $32,000
>$200,000 15% $30,000

 

Contact Us today on 1300 911 772  to discuss your website build or promotion.

 

 

Search Engine Marketing Services (SEM) include:  

 

Keyword research using wordtracker, Overture and google adwords research relevant Industry keywords
Link baiting using various techniques applicable to the site
Complimentary Google adwords management Campaign
Website submission to Major blogs for links
Number of keywords targeted:
Based of client requirements ( Per keyword price listed in the bottom of this menu )
SEO Consulting via phone and meetings
Guaranteed Placements
There are no guarantees with engines-read above
Link Popularity Building
Monthly Ranking Reports
Extensive Competitive Analysis for better search engine ranking performance
Technical Support
Phone support and online support
Spell Checking
SEO Copywriting if required
Image Optimization
Creation of Meta information (title, description, keywords)
Hand Submission to Dmoz directory
Dmoz title and description optimization and submission
Website Usability Analysis by Usability and copyediting expert
Creation of robots text file
Resubmission of sites to certain search engines if necessary
Submission to important paid inclusion directories
MOD_Rewrite / URL rewrite for Dynamic sites for better search engine crawling
Buying text link advertisements from relevant sites to increase the link popularity of the site*
Signed up contract for yearly placements
Website Load time checking with customized tools
Search engine submission by hand to all the major search engines
Site map for better crawling of your site
Search Engine Algorithm Updates
Guaranteed Website Inclusion into Google Search Engine
100% Guaranteed Uptime during site Modifications
Multiple CD Burned backups of Optimized pages and site
Yahoo Directory Inclusion*
Website Analysis
HTML Validation Checking
Browser Compatibility checking
Social Bookmarking Services
Link Baiting
Links from good education and Government sites
Magazine and Newspaper text links
For 100 to 1500 keywords decided for  site SEO Ranking Setup Fee Pricing
As a guide $2,500 to $9000 
Monthly Maintainence Charges ( Optional Depends on the Agreement )
Monthly   $250 to  $3000 

An average site (less than 10 pages) will take 4 hour maintenance per month.

 

 

 

 

Click here now to receive a free report that shows how your website ranks against your competition!

 

Request a proposal

Please take a few minutes to provide us with the information we need to put our plan for your site.
Company Name : *
Site URL(s) : *
Your Name : *
Your Title : *
Your E-mail : *
Contact Phone : *
Has SEO ever been performed on your site Yes No
Which of the following The Website Marketing Group services would like include in your site ?
  Search Engine Optimization
  Search Engine Optimization Consultation
  Comprehensive Site Analysis
  Link Building
  Blog Marketing and Consultation
  Pay Per Click Management
  Online Press Optimization
  Social Media Marketing
  Search Engine Reputation Management
  International Search Engine Optimisation
  Shopping Engine Data Feed Management
Estimated start date of your campaign? :
Approx. number of pages on your site :
Have you created and submitted a Google Sitemap for your site? : Yes   No
What web analytics program do you use? :
Short description of your target audience :
If you are requesting a proposal for Search Engine Optimization, please provide us with your top keywords and keyword phrases (if known) :
What are the top 1 - 3 desired actions you want visitors to perform on your site?
Budget for SEO, Link Building, Social Media Marketing, Search Engine reputation Management and/or Online Press Optinization campaign :
$1,000 - $ 3,000/month $5,000 - $ 10,000/month Budget not yet determined
$3,000 - $ 5,000/month > $10,000/month    
Budget for PPC campaign :
$1,000 - $ 3,000/month $5,000 - $ 10,000/month Budget not yet determined
$3,000 - $ 5,000/month > $10,000/month    
Additional Comments :
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