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What's New
The website Marketing Group
Our MD Michael receiving the Sydney Business Award.
A visit to the Google Sydney Office with a major client
A visit to the Google Sydney Office with a major client.
Testimonials

We needed an online invitation for an important industry event with the "wow" factor. Michael and his team exceeded expectations on every level. I highly recommend their work to any business who needs a presence on the web on an online solution.

Sabrina
A gift worth giving

Michael is a dynamic and personable businessman who is generous with his knowledge. He is very willing to have a go and always thinks outside the square.His business always provides a prompt and professional service.

Brendan Read
Photography Australian Photographer of the Year 2000

Michael is an excellent digital pioneer, being one of the original founders of the Australian internet industry. He has a strong work ethic and is able to inspire his team through commitment to excellence. It was pleasure to work alongside a great leader.

Billy Aldea Martinez
Metrix Digital New York

The Website marketing Group this is a job well done and I hope you guys are extremely proud of yourselves. I have worked with Michael and his team for several years they are experienced and have great customer service there are not many MDs that will let you call their mobile on a Saturday!.
Once again, great job and bring it on.

BGlen Andrews
Double Click

I have dealt with many web design agencies in Sydney over the years, none have been able to fully understand my vision and concepts as quickly and professional as the team at The Website Marketing Group It is always pleasure to work with you and your team. Thank you very much for making my job an enjoyable one.

Paul Milletta
Car Sales Online

It's been a tricky project and we couldn't have done it without the cooperation of everyone involved and the technical expertise of Costas and the team.

Mark Davis
Sunrice

The results have been overwhelming, and I am glad I spent the extra money to get something that stands out in the crowd and expresses the quality I am after for my business. I would definitely recommend your company to anyone else who is after quality.

Ivan Goram
Video Ezzy Club

 

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Web 2.0 : A Strategy Guide

Our Services at a glance

IT solution provider
our expertise crosses many verticals


Website Consulting Services
* Portal Development and maintenance
* Web development
* E- commerce
* Shopping cart integrations
* Data base driven websites
* Content Management Systems (CMS)
* E-media solutions

Internet Consulting Services
* Technology Consultancy
* Quality Audit
* Database and Server Solutions
* Server security
* Business Work flow Management
* Open source Implementations

The Verticals we work in
* Automotive-Websites
* Business To Business-Websites
* Consumer Goods-Websites
* Education-Websites
* Entertainment-Websites
* Financial Services-Websites
* Food & Beverage-Websites
* Hardware & Electronics-Websites
* Health & Fitness -Websites
* Politics / Public Issues-Websites
* Real Estate-Websites
* Retail Stores & Services-Websites
* Software services-Websites
* Telecommunications-Websites
* Travel-Websites
* Web Media-Websites
* Other-Websites for

Website Analysis

When we build a website the very 1st thing to consider is "website analysis" a lot of our work and consulting to clients these days about thier websites and website stategies are scrapping old outdated websites.

 

Websites from 2001 to 2005 had a lot of flash as this was the "in thing" as we now know it was difficult for search engines to find flash pages.

 

We have a very extensive 200 check point on what makes a good website, Contact Us today to help you with your online presence.

 

 

A quick check list  you can do yourself is as below.

 

  • Home page. How informative is the home page? Does it set the proper context for visitors? Is it just an annoying splash page with multimedia? How fast does it load?

  • Navigation. Is the global navigation consistent from page to page? Do major sections have local navigation? Is it consistent?

  • Site organization. Is the site organization intuitive and easy to understand?

  • Links and labels. Are labels on section headers and content groupings easy to understand? Are links easy to distinguish from each other? Or are they ambiguous and uninformative ("click here" or "white paper")? Are links spread out in documents, or gathered conveniently in sidebars or other groupings?

  • Search and search results. Is the search engine easy to use? Are there basic and advanced search functions? What about search results? Are they organized and easy to understand? Do they give relevance weightings or provide context? Do the search results remind you what you searched for?

  • Readability. Is the font easy to read? Are line lengths acceptable? Is the site easy to scan, with chunked information, or is it just solid blocks of text?
  
  • Performance. Overall, do pages load slowly or quickly? Are graphics and applications like search and multimedia presentations optimized for easy Web viewing?

  • Content. Is their sufficient depth and breadth of content offerings? Does the content seem to match the mission of the organization and the needs of the audience? Is the site developing its own content or syndicating other sources? Is there a good mix of in-depth material (detailed case studies, articles, and white papers) versus superficial content (press releases, marketing copy)?







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