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We needed an online invitation for an important industry event with the "wow" factor. Michael and his team exceeded expectations on every level. I highly recommend their work to any business who needs a presence on the web on an online solution.
Michael is a dynamic and personable businessman who is generous with his knowledge. He is very willing to have a go and always thinks outside the square.His business always provides a prompt and professional service.
Michael is an excellent digital pioneer, being one of the original founders of the Australian internet industry. He has a strong work ethic and is able to inspire his team through commitment to excellence. It was pleasure to work alongside a great leader.
The Website marketing Group this is a job well done and I hope you guys are extremely proud of yourselves. I have worked with Michael and his team for several years they are experienced and have great customer service there are not many MDs that will let you call their mobile on a Saturday!.
Once again, great job and bring it on.
I have dealt with many web design agencies in Sydney over the years, none have been able to fully understand my vision and concepts as quickly and professional as the team at The Website Marketing Group It is always pleasure to work with you and your team. Thank you very much for making my job an enjoyable one.
It's been a tricky project and we couldn't have done it without the cooperation of everyone involved and the technical expertise of Costas and the team.
The results have been overwhelming, and I am glad I spent the extra money to get something that stands out in the crowd and expresses the quality I am after for my business. I would definitely recommend your company to anyone else who is after quality.
Our Services at a glance
IT solution provider
our expertise crosses many verticals
Website Consulting Services
* Portal Development and maintenance
* Web development
* E- commerce
* Shopping cart integrations
* Data base driven websites
* Content Management Systems (CMS)
* E-media solutions
Internet Consulting Services
* Technology Consultancy
* Quality Audit
* Database and Server Solutions
* Server security
* Business Work flow Management
* Open source Implementations
The Verticals we work in
* Automotive-Websites
* Business To Business-Websites
* Consumer Goods-Websites
* Education-Websites
* Entertainment-Websites
* Financial Services-Websites
* Food & Beverage-Websites
* Hardware & Electronics-Websites
* Health & Fitness -Websites
* Politics / Public Issues-Websites
* Real Estate-Websites
* Retail Stores & Services-Websites
* Software services-Websites
* Telecommunications-Websites
* Travel-Websites
* Web Media-Websites
* Other-Websites for
Effective Tips for Improving your Website's UsabilityWeb usability is perhaps the most important factor in any web design project. This is the main factor that keeps your visitors coming back to your website. Given below are a few points that you need to consider to increase your website's usability.
Points to consider for improving website usability
1.) Give your visitor what he or she is looking for
A visitor means normally a business; he or she is looking for information and will stay in your site only as long as he-she gets what he wants. So provide only relevant information on your website that is specific to your end users. Web logs or Google Analytics are the best means of finding out which keyword your visitor used and for what purpose they could have visited your website.
2.) The main part is tell your visitor exactly what your site is all about
Often websites are crammed with information in no specific order making it hard to figure out what the site is all about! Your website should give information about what it can offer a visitor on an instant basis. You can do this by providing relevant information on the mainpage. You can also provide links like `about us' or `about this website' for further clarification.
3.) Provide site wide links such as an easy to find site map like we have done on our homepage www.thewebsitemarketinggroup.com.au
Site wide links are very important in a website. They allow easy navigation to all pages and reduce time consumed on browsing the pages. Your user can have instant access to what he-she is looking for from any webpage using the site wide links. They also allow the search engine robots to cache your pages efficiently. Site wide links can be provided at the bottom of all web-pages.
4.) Provide a Google sitemap
A sitemap is the mark of a good website. Sitemaps give the skeleton of an entire site on a single webpage with all links. As site maps are specifically meant to provide site information they can lead to efficient browsing.
5.) Ensure that your website loads fast you can check this on an number on sources.
No one likes pages that take long time to load. Your website visitor takes decisions in seconds and it won't take him long to press the back button or type another address to access other related websites. So make sure that your site loads fast.
The possible reasons for long loading times are
a.) Use of large graphics, java applets, flash programs or ad banners
b.) Inappropriate use of tables, like placing the entire page under a table
c.) Placing too much information (more than 60K) on one page
d.) Use of free or inferior offshore cheap hosting services resulting in slow data transfer
e.) Use of bad or junk html codes check your code
6.) Improve site's navigation using image icons
Site navigation is an important aspect of web usability. Making use of unique XP style icons can really make your site appealing at the same time adding to easy navigation. Some businesses that offer XP style icons are http://www.istockphoto.com iconpharm.com etc. Icongalore.com offers the best XP style icons at costs as low as $3/icon.
7.) If your website has too much content ensure readability
Poor readability can cause your users to leave. Poor readability occurs due to use of small fonts, poor color combinations, long sentences, repeating background images and improper headings.
Tips to improve readability
a.) Make use proper font size. Generally a font size of 10 to 12 would ensure fast reading
b.) Make use of proper font types and make sure to use only one font type through- out the page. Verdana or Arial fonts are best for online website reading
c.) Avoid using long sentences. Break your long sentences into shorter and more interesting ones
d.) Avoid making use of static and repeating background images
e.) Give proper headings and provide strategic links
f.) Keep your content free flowing and explain you point by providing proper bullets. Shorten your paragraphs in two or three
g.) Avoid justifying all your content
8.) You must test your site before launching preferbaly with people on different connections
Testing your site before loading is very important. You should pick up information like site load times, navigation, information availability, content, browser compatibility etc while testing.
a.) Test to see if your site loads in all browsers
b.) Test all links and see if they are working www.anybrowser.com
c.) Test for website errors if any
d.) Test for spelling mistakes and grammatical errorsask your work mates or friends to check
e.) Test the site load times
9.) Check your server log data and install a google analytics account regularly
You server log data is perhaps your best information source to improve your website's usability. You weblog can give you information like keywords used most often to reach your site, website downtimes, pages most visited, exit pages etc. By studying your weblog you can find out the pages that a particular visitor accessed and the page at which he exited. This can help you optimize popular pages and give special attention to pages that seem to have the most exists. Overall studying the server log on a daily basis is very important.
