Government Website Design Sydney

We provide government website design and tools tailored to individual organisations, municipalties, suburbs or cities services. Our full government website design service packages make it simple for you to begin your online marketing campaign.

Government website design for local, state and federal organisations, includes all the things you need to generate citizen interaction and satisfaction, ensure streamlined operations, improved citizen service levels, and enhanced accountability. With a unique system for citizens to interact with governments, schedule and pay for government services. We have helped numerous government departments better manage their electronic communications.  

We have worked closely with government agencies in Sydney to deliver web-based solutions for real government business needs and problems. The needs of government, charities and associations are a little different from standard corporate website design and development.

For Example, the NSW Government is committed to providing individuals, businesses and other agencies with easy-to-find information about the NSW Government and the services it offers. A consistent and user-friendly experience for visitors to Government websites by standardising key elements is required. NSW Government websites must be instantly recognisable. The Website Marketing Group, not only can provide these key website elements, but also create a 'gravitas' look and feel and consistent user experience government websites need for effective information delivery.  

We are determined to deliver government departments of low or high profile the best web solutions. Regardless of your government level, constituents attempt to contact you each and everyday - whether by telephone, email, or website visits. These channels need to be properly managed for maximum efficiency and effectiveness. The Website Marketing Group can provide an effective website solution tailored to your government needs.

NSW Government ICT Services Approved Supplier Panel 

Our recent appointment to the NSW Government Panel Contract for Provision of ICT Services for Whole of Government is a great win for us.   We also like to think it’s a great win for government agencies that are seeking to extract more value from the online channel. After all, agility and sophistication are the order of the day when it comes service provision and meeting the diverse needs of today’s citizens – and The Website Marketing Group has the depth of experience in online marketing to ensure that government agencies get just that.

We have strong experience in the government sector already, and have built strong relationships at all tiers of government.

The Website Marketing Group is delighted to be a part of the ICT panel, and looks forward to assisting government agencies to boost their online marketing programs.
  

Whether your government organisation is a small police or fire department or a large city or suburb; we can help you with building a new website and/or developing a professional redesign of your existing website.

Through our experiences working with municipalities, we have found that more often than not, government websites are outdated in terms of appearance, data, capibilities and organisation. Additionally, we have observed that these websites lack a consistent look and feel among the multitude of sites. It is imperative that government department and municipal websites have a consistent look and feel. If each government agency site looks and feels different from every other one and is organised uniquely, the customer faces a confusing and frustrating hunt for information. No matter how good any individual site may be, if there is no consistency or coherence among the multitude of sites the customer must search. The overall effect is one of complexity and confusion. 

In an effort to hide complexity and reduce confusion for the customer, local and state governments have shifted towards a 'consistent user experience' for the online environment. This is a move toward customer-centric service and content delivery. The implementation of the 'consistent user experience', CUE, standard across all government internet websites will assist visitors in locating the information and services they need more easily and enabling them to navigate from one site to another with familiarity. Our expert website designers have helped various sizes and types of municipal organisations to create or redesign their websites while improving the experience that their constituents have when visiting their organisation online.

The Website Marketing Group's website specialists can design or redesign the following types of municipal websites:

• City or suburb government website design
• Federal Government website redesign
• Municipal website development
• City and State Police website design
• State and local travel and tourism projects
• Fire Department website design
• Office of Public Safety website design
• State and City Parks, Recreation Centres and Museums
• Intranets (with login access)

Government Website Guidelines

We follow government website guidelines outlined here:   

1. NSW Government Website Style Directive and Internet Guidelines

2. Australian Government Web Publishing Guide

3. Australian Government- Cultural Portal- Website Development   

The Website Marketing Group offers a complete set of software solutions for governments designed to manage every citizen touch point including integrated solutions and web content management solutions. Offering powerful functionality and scalability, our software solutions for governments ensure streamlined operations, improved citizen service levels, and enhanced accountability.

With years of providing web software solutions to local government, The Website Marketing Group have developed an in-depth understanding of the unique requirements of governments, and the solutions essential to meeting these requirements. Whether the requirement is to centralise financial operations, offer citizens online payment capability, or track citizen requests more efficiently, our software solutions provide governments with the tools they need to improve efficiencies of back-office operations and enhance citizen service.

The Website Marketing Group can provide superior and consistent customer experiences and web content management designed specifically for government, from the ground up.

1. Integrated solutions for superior and consistent customer experiences

The Website Marketing Group have the most complete local government software solution for public sector organisations of any size. Deployed as either installed or web-based, hosted, our integrated solutions enable superior and consistent customer experiences for citizens as they interact with government to request, schedule and pay for government services, online, by email, or phone.

2. Web Content Management - Easy-to-use tool to capture and manage website content

A proven platform for website development and deployment, The Website Marketing Group's content management application solutions are easy-to-use tools designed to allow non-technical users to effectively manage, share, and store web content. Our customer-driven solutions are designed for security, ease of use, and integration with existing systems. 

Government web sites are among the most heavily trafficked online destinations. They are vital information sources for businesses, the media, citizens, non-governmental organizations, foreign counterparts etc.

The issue of achieving better website roi from these initiatives is increasing; putting pressure on the departments' IT and Marketing staff to justify the need and derived benefits from this 'liability'.

As an online marketing services agency, we free your IT department from having to either install new software and hardware, hire new employees or even learn new skills. Our website consultants will take on the task of tailoring, planning, implementing and managing the entire strategy to ensure that each of your objectives is met on a continuous basis.

To fulfil this goal of better website roi, we work closely with Government Departments to ensure that:

• Relevant information is easily located
• E-Government Services are sufficiently utilized
• Communication and feedback with stakeholders and citizens are easily facilitated
• Website Architecture is not complicated
• Knowledge workers have 24hr access to accurate website analytics and understand the relevant statistics about their visitor usage

A very important fact is that our technology was specially designed to be easily leveraged by Government websites for enhanced web site analytics and personalized communication with their online visitors, to make content more effective, navigation more user friendly, customer service more enhanced and for online objectives to be achieved easier.